Gym+ is the biggest sports clubs network in Lithuania.

We were responsible for the entire 3D production pipeline of this captivating whale animation.

We began by acquiring a detailed 3D model of a humpback whale. We then meticulously handled all aspects of its digital transformation, including:

• 3D Texturing: Applying realistic textures to the whale’s skin, ensuring a lifelike appearance and wetness.
• 3D Animation: Rigging and animating the whale’s movements, creating a range of dynamic and engaging actions.
• 3D Lighting: Illuminating the whale within the 3D environment, matching the lighting of the live-action footage for seamless integration.
• 3D Rendering: Generating high-resolution images of the animated whale from various angles, ready for compositing.

Finally, our partners seamlessly integrated the rendered 3D whale into the live-action footage of the Gym+, creating a visually stunning and memorable commercial. We delivered multiple unique whale animations, each tailored to highlight different aspects of the Gym+ message.